READ – August 2019 Issue
Posts By Malcolm Media
Pizza Hut Now using 25% More Cheese in Support of the Dairy Industry
Pizza Hut has been a great partner of our National dairy checkoff through DMI, and is now serving 25% more cheese on their pizzas — some great news to hear during national Dairy Month. Watch this brief interview with DMI’s Vice President of Product Development, Nitin Joshi for more details.
READ – May 2019 Issue
In This Issue: Weathering the Political Storm in the California Dairy Industry Western United Dairymen Convention Invigorates Producers The California Cattle Council Referendum Passes Dairy Producers Can Celebrate On-Farm Production Practices Can Dairy Foods Help Sleep Apnea? Milk Benefits at Bedtime: More than a Myth Improving Crude Protein in Alfalfa Can Nitrogen Fertilizers Help? USDA to Repay Dairy Producers Options …
Undeniably Dairy to Boost Milk Sales with Consumer Engagement
Remember the old got milk commercials that got consumers excited about dairy? Today, the big dairy campaign is known as “Undeniably Dairy”. This is funded through the National Dairy Checkoff program, managed by Dairy Management, Inc (DMI). Watch this brief interview with DMI Chair, Marilyn Hershey, and read more about DMI’s efforts to promote the industry in California Dairy Magazine.
How to Bring the Dairy to the Classroom & Educate Students
With so many misconceptions about the dairy industry among the public and the growing gap between the consumer and the farmer, it is more critical than ever for the industry to reach out and educate consumers in their youth true facts about the dairy. But we can’t very well bring all California students onto the dairy. So how do we …
Nutritional Benefits of Dairy & Factual Resources Consumers Should Know About
At several recent California dairy conferences, dairy producers have been urged to share their stories with the consumer public, rather than have their stories told incorrectly by those that know nothing about dairy. One great aspect to share with the public is the great health benefits associated with consuming dairy products. The Dairy Council of California is a great resource …
California Milk Advisory Board Promotes Dairy through Food Service Industry
The California Milk Advisory Board does a lot to promote California dairy consumption, not only through consumer marketing, but also through the food service industry. Watch this brief interview with Jennifer Giambroni as she shares their latest efforts and successes with the food service industry, and read more about it in California Dairy Magazine.
Effects of Heat Stress on Dry Cows & Their Next Lactation
New research out of the University of Florida shows that cows subject to heat stress during their dry period will produce 8-10 lbs/day less milk on their next lactation. Other health impacts were also explored. Watch this brief interview with Geoffrey Dahl, professor at the University of Florida for more details, and read more about mitigating heat stress in California …
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