California Dairies, Inc. (CDI) and Dairy Farmers of America (DFA) today announced the creation of a marketing agency in common to benefit and bring efficiency to both cooperatives’ customers and members. “Given the significant marketing and regulatory challenges that we’ve seen in California over the last few years, there was a mutual desire to reduce supply chain costs and create …
Adding vanilla to sweetened milk makes consumers think the beverage is sweeter, allowing the amount of added sugar to be reduced, according to Penn State researchers, who will use the concept to develop a reduced-sugar chocolate milk for the National School Lunch Program. “We are utilizing a learned association between an odor and a taste that will allow us to …
Pizza Hut has been a great partner of our National dairy checkoff through DMI, and is now serving 25% more cheese on their pizzas — some great news to hear during national Dairy Month. Watch this brief interview with DMI’s Vice President of Product Development, Nitin Joshi for more details.
Babies born in resource-poor rural and semi-rural communities have a high risk of stunting, that is, being born short for their gestational age. Rates as high as 60% have been documented in one indigenous population in Guatemala. Stunting at birth predicts increased infant and child mortality as well as ongoing growth retardation. Growth retardation in turn carries a higher risk …
National Dairy Council (NDC), in partnership with Dairy Council of Arizona, recently organized a farm-to-table excursion for more than 30 dietitians who were in Scottsdale for the Today’s Dietitian Spring Symposium. NDC’s event – “From Farm to Yogurt: A Behind the Scenes Look at How Dairy Gets to You” – started with a tour of T&K Red River Dairy, owned …
The Animal Agriculture Alliance’s 2019 Stakeholders Summit kicked off today with record attendance, bringing 335 food and agriculture stakeholders to Kansas City, Missouri. The event, themed “A Seat At The Table,” started with a consumer focus group led by Anne-Marie Roerink of 210 Analytics. Six consumers were asked about their meat purchasing habits, including how much price, taste, appearance, animal …
Remember the old got milk commercials that got consumers excited about dairy? Today, the big dairy campaign is known as “Undeniably Dairy”. This is funded through the National Dairy Checkoff program, managed by Dairy Management, Inc (DMI). Watch this brief interview with DMI Chair, Marilyn Hershey, and read more about DMI’s efforts to promote the industry in California Dairy Magazine.
With so many misconceptions about the dairy industry among the public and the growing gap between the consumer and the farmer, it is more critical than ever for the industry to reach out and educate consumers in their youth true facts about the dairy. But we can’t very well bring all California students onto the dairy. So how do we …
At several recent California dairy conferences, dairy producers have been urged to share their stories with the consumer public, rather than have their stories told incorrectly by those that know nothing about dairy. One great aspect to share with the public is the great health benefits associated with consuming dairy products. The Dairy Council of California is a great resource …
The California Milk Advisory Board does a lot to promote California dairy consumption, not only through consumer marketing, but also through the food service industry. Watch this brief interview with Jennifer Giambroni as she shares their latest efforts and successes with the food service industry, and read more about it in California Dairy Magazine.
