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Retail Campaign Encourages Consumers To Enjoy Summer With California Dairy Snacking

The California Milk Advisory Board (CMAB) announced today the return of a retail campaign focused on summer snacking with Real California dairy products. Snacking has risen in popularity over recent years, which has shifted consumers to snack more than ever and continue to look for affordable options that offer flavor and health benefits. With the addition of California dairy in …

Reasons Why Some Americans Lack Adequate Dairy Nutrition

Many Americans recognize dairy as a cornerstone of a healthy diet but continue to fall short of recommended daily intake as endorsed by the Dietary Guidelines for Americans. An in-depth consumer survey released today by the International Food Information Council (IFIC) and supported by the International Dairy Foods Association (IDFA) and the National Milk Producers Federation (NMPF), explores barriers to …

IDFA Celebrating the 40th Annual Capitol Hill Ice Cream Party on June 12

The International Dairy Foods Association (IDFA) announced that the Capitol Hill Ice Cream Party will celebrate its 40th year in June as Washington’s most popular warm weather celebration. The party on the National Mall just outside the U.S. Capitol Building is one of Washington’s most anticipated for professionals working in food and agriculture, bringing together thousands of guests, including members …

Lactose-Free Milk Pilot Drives Consumption

A checkoff-led pilot in Cincinnati schools that offered lactose-free chocolate milk increased consumption and reached students who weren’t drinking milk because of real or perceived lactose intolerance. National Dairy Council (NDC) and American Dairy Association Mideast worked with Cincinnati Public Schools (CPS) to offer the country’s first single-serve lactose-free chocolate milk package to six elementary and four high schools in …

Gene Variant May Give Milk Drinkers Lower Diabetes Risk

Drinking more milk may decrease the risk of type 2 diabetes (T2D) in people who carry a gene variant that prevents the production of lactase, the enzyme that digests the sugar in milk, in adulthood, according to a new study in Nature Metabolism [1]. The benefit appears to stem from milk’s ability to boost helpful bacteria in the gut microbiome, which may in …

WIC Participants Say USDA Cuts to Milk and Dairy Benefits Will Make Their Lives Harder

In the coming weeks, the U.S. Department of Agriculture (USDA) is expected to release a final rule revising the Special Supplemental Nutrition Program for Women, Infants and Children (WIC) food package. With it, the food and nutrition benefits of nearly 6 million mothers and children under the age of 5 are at risk of being cut. Now, new polling of …

Joint Dairy Organization Statement on Highly Pathogenic Avian Influenza Found in Cows

The U.S. Department of Agriculture confirmed highly pathogenic avian influenza (HPAI) in two dairy cattle herds in Texas and two herds in Kansas this month. Importantly, USDA confirmed that there is no threat to human health and milk and dairy products remain safe to consume. Pasteurization (high heat treatment) kills harmful microbes and pathogens in milk, including the influenza virus. …

Raw Milk Doesn’t Define Dairy

National Milk Producers Federation — The activist claims are unfounded. The proposed laws endanger public health. And raw milk does not define dairy. Much like the anti-vaccination movement (with whom it shares many advocates), raw milk proponents make various claims that may seem at least somewhat plausible but fall apart on closer scrutiny. The arguments, and the suspect reasoning behind …

Record Demand for Butterfat in Dairy Expected to Continue

At the World Ag Expo, California Dairy Editor Matthew Malcolm met with Corey Geiger, Lead Dairy Economist from CoBank, to get the inside scoop on record growth trends in demand for butterfat in dairy and what this means for California dairy producers.  Watch this brief interview, and read more in California Dairy Magazine. Please thank this video’s sponsor afimilk for their industry …

California Spotlights Innovative Dairy Options at Pizza Expo in Las Vegas

Innovative products, on-trend applications and an international pizza bake-off are elements of the California Milk Advisory Board’s (CMAB) presence at the Pizza Expo event March 19-21, 2024, in Las Vegas. Long time Pizza Expo sponsor CMAB will again highlight pizza concepts inspired by the Real California Pizza Contest, the annual call for innovation in pizza using California cheeses and dairy …

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