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Milk Advisory Board Introduces “Day Can Wait” Creative Focused on Dairy for Breakfast

The contrast between the pull of distractions that start in the early mornings with the satisfying and calming elements of enjoying California dairy for breakfast are brought to life in two new creative explorations in the California Milk Advisory Board’s (CMAB) Enter the Golden State campaign debuting this week. The :30 Day Can Wait segments – titled Video Conference and Emails – focus on …

Dairy Management Inc, Subway Collaborate on Hunger, Youth Programs

Subway sandwich franchises nationwide will generate more money for GENYOUth’s Emergency School Meal Delivery Fund and build awareness about the checkoff’s support for youth wellness through Fuel Up to Play 60. Subway, which has 21,000 franchises, and Dairy Management Inc. (DMI) are both NFL partners. When Subway and the NFL were working on their sponsorship agreement, the league encouraged the …

Improving Protein Digestibility in Sorghum

Sorghum, a common food item in regions of Africa and Asia, has one missing puzzle piece. The missing piece? Protein digestibility, which researchers in the Department of Agronomy at Kansas State University are trying to find. “Sorghum is an important food crop grown in Africa,” said Tesfaye Tesso. “It grows well in their climate because it requires less moisture and …

Top Pizza Chefs Showcase Innovative Recipes Using Real CA Cheese

The California Milk Advisory Board (CMAB) today announced finalists in the 2020 Real California Pizza Contest (RCPC) – a search for the best recipes using Real California Cheese. The contest, in its second year, will award prize money totaling $30,000 for the most innovative use of cow’s milk cheeses from California in three categories. Professional chefs and culinary students from …

Real CA Milk Innovation Competition Takes on Snacking

The California Milk Advisory Board (CMAB) announced today the return of its dairy product innovation competition with the launch of the Real California Milk Snackcelerator to inspire new ideas integrating the flavor and functionality of California dairy into snack formulations that meet the needs of today’s consumers. With more than $450,000 in awards, the Real California Milk Snackcelerator taps into …

American Dairy Coalition Directs Letter Over Concerns of Banning Whole Milk in Schools

This week the American Dairy Coalition sent a letter to Secretary Perdue of the U.S Department of Agriculture and Secretary Azar of the U.S. Department of Health and Human Services requesting they look into concerns farmers have with the draft of the Dietary Guidelines for America. The Dietary Guidelines for America (DGA), which is updated every 5 years, sets our nation’s leading nutrition …

Final Federal Dietary Committee Report Recommends 3 Servings of Dairy Per Day, Affirms Dairy’s Place in Healthy Foods Category

The International Dairy Foods Association (IDFA) released the following statement in response to the federal Dietary Guidelines Advisory Committee (DGAC) final scientific report: “Today, 20 leading dietitians, physicians and public health experts that comprise the federal DGAC confirmed dairy products should continue to maintain a central, important role in federal nutrition recommendations for people beginning at a very early age …

Dairy Supply Chains Will Need to Adjust as Consumer Behavior Changes

COVID-19 is dramatically affecting consumer habits and dairy supply chains as food service demand plummets and grocery sales surge. Consumers struggling with job losses and economic uncertainty quickly returned to buying basic dairy products like fluid milk, commodity cheese and butter. A new report from CoBank’s Knowledge Exchange indicates that consumer behavior will be different for the next 12 to …

Taco Bell Launches Menu Items with More Dairy

Thanks to dairy checkoff support, Taco Bell recently unveiled the Grilled Cheese Burrito, its cheesiest new offering of the year, and a Pineapple Whip Freeze beverage that contains real dairy. Mike Ciresi, a Dairy Management Inc. (DMI) senior dairy scientist who works at Taco Bell’s headquarters in Irvine, Calif., co-managed both projects. He said the Grilled Cheese Burrito, which was …

USDA Dairy Safety-Net Program Signup to Begin October 12

The U.S. Department of Agriculture’s Farm Service Agency (FSA) announces that Dairy Margin Coverage (DMC) safety-net signup for 2021 coverage will begin October 12 and will run through December 11, 2020. DMC has already triggered payments for two months for producers who signed up for 2020 coverage. “If we’ve learned anything in the past six months, it’s to expect the …

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