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‘Dairy Dream Team’ Influencer Sparks Butter Board Sensation

The “butter board” food craze that has become a viral sensation is rooted in dairy checkoff strategy. Dairy Management Inc. (DMI) assembled a “Dairy Dream Team” consisting of chefs, recipe developers, “foodies,” gamers and lifestyle influencers who have a combined 25 million social media followers. They are joined by another 100-plus influencers who work with state and regional checkoff teams …

NMPF and USDEC Discuss Recent Shipping Challenges with FMC Chairman Maffei

The National Milk Producers Federation (NMPF) and U.S. Dairy Export Council (USDEC) met with Federal Maritime Commission (FMC) Chairman Daniel Maffei today to discuss the implementation of the Ocean Shipping Reform Act and ongoing shipping challenges. Several dairy company executives from a working group addressing export supply-chain issues joined NMPF and USDEC. Exports play a significant role in the success …

Benefits of Biosolids Spread Across Decades of Research for Plant Nutrient Uptake

For more than four decades, biosolids have been applied to land and studied by researchers for many useful purposes. Biosolids are a product of the wastewater treatment process. Yes, that means sewage. However, the sewage is treated carefully to ensure it has beneficial properties and is not harmful. Biosolids are produced by separating liquids from the solids in wastewater. The solids …

Dairy, Grazing, Crop Experts Join Regenerative Ag Consulting Firm

Understanding Ag (UA), LLC, today announced that Luke Jones, Fernado Falomir and Doug Voss have joined the regenerative agriculture firm’s expert team of farmer-consultants. “This trio of professionals brings additional on-farm regenerative experience in three key agricultural sectors and geographic locations that will further enable UA to provide high-quality services to its expanding and diverse regenerative agriculture clientele,” said UA …

2022 California Leopold Conservation Award Finalists Selected

Two finalists have been selected for the 2022 California Leopold Conservation Award®. Given in honor of renowned conservationist Aldo Leopold, the prestigious award recognizes those who inspire others with their dedication to land, water and wildlife resources in their care. In California, Sand County Foundation presents the award with American Farmland Trust, and state partners: Sustainable Conservation and the California Farm …

Dairy Webinar Features Mastitis Treatment Strategies (in Spanish)

Join National Mastitis Council (NMC) for its next webinar – presented in Spanish – on Sept. 29, starting at 2 p.m. Central time (U.S./Canada). Alfonso Lago, an NMC board member and director of research and consulting solutions at DairyExperts, Inc., Tulare, Calif., will address “New Concepts and Opportunities in Mastitis Management” (“Nuevos Conceptos y Oportunidades en el Manejo de la …

National Dairy ‘Reset’ Campaign Earns International Acclaim

The dairy checkoff’s “Reset Yourself with Dairy” campaign earned a best-in-class International Milk Promotions (IMP) Trophy at the recent International Dairy Federation’s World Dairy Summit 2022 in India, winning against finalist campaigns from France and Switzerland. The IMP Trophy competition showcases the best international generic advertising campaigns created in the areas of innovation, nutrition marketing and marketing communications. It’s been …

Say It Loud and Clear: The Plant-Based Beverage Bust is Here

It was the fundamental fallacy that launched a thousand news articles: Dairy was dying as consumers were switching to plant-based beverages. That was always a lie — but at least from a certain angle, it could be stretched into something that at least somewhat looked it like could be true. After all, U.S. fluid milk consumption (though not dairy overall, …

National Mastitis Council Seeks Award of Excellence Nominees

The National Mastitis Council (NMC) opened nominations for its coveted Award of Excellence for Contribution to Mastitis Prevention and Control. This award honors an NMC member who has provided sustained contributions to mastitis prevention and control through research, extension and/or education, clinical practice or service to dairy producers. The award will not be given posthumously. Sponsored by Boehringer Ingelheim Animal …

Polling Shows Dairy Products in High Demand Among Federal Nutrition Program Participants

As the White House spurs a national conversation with its Conference on Hunger, Nutrition, and Health next week, participants of federal nutrition programs are making their voices heard in a new Morning Consult national tracking poll commissioned by the International Dairy Foods Association (IDFA). Dairy products like milk, yogurt and cheese are considered very nutritious and affordable among people who participate in …

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