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Friant Water Authority Shares Blueprint to Save Central Valley Farmland & Water

With the tasking demands of Sustainable Groundwater Management Act coming down on California farmers, a considerable amount of farmland will have to be retired and will have a severe economic impact on the Central Valley.  But there has to be a way to meet the demands of the state without devastating our farming communities.  Watch this brief interview with Friant …

Farmer Member on CA Water Resources Control Board Urges Farmers

Although the California Water Resources Control Board may not be terribly popular amidst local farming communities due to recent actions that have not been in the best interests of agriculture, what you may not know is that there are farmers that sit on this board, including Dorene D’Adamo.  Watch this brief interview with Dorene as she explains that it will …

Current Status of CA Groundwater Sustainability Agencies – Deadline Approaching

The California State Water Resources Control Board is getting ready to crack down on farmers for their increased use of groundwater unless their local Groundwater Sustainability Agencies can come up with a sustainable plan that will not overdraft local groundwater resources.  Watch this brief interview with Taryn Ravazzini from the California Department of Water Resources as she shares a progress …

Interim Market Administrator Updates Dairy Producers on FMMO in California

The Federal Milk Marketing Order in California has been in place for several months now, but are dairy producers really making more than they would have under the previous state-run pricing system?  Watch this brief interview with Cary Hunter, Interim Market Administrator for the CA FMMO for more details.  Read more in California Dairy Magazine.

Could CA Farmers Lose CalEPA & Science-Based Pesticide Regulation?

Anti-pesticide sentiment has never been more prevalent, as California courts and anti-agricultural organizations frighten the public with non-science based claims of the harmful effects of crop protection materials such as glyphosate.  What farmers need to understand though now, is that much more than glyphosate is currently at stake.  The legislature is now being pressured to change the whole pesticide regulatory …

Undeniably Dairy to Boost Milk Sales with Consumer Engagement

Undeniably Dairy to Boost Milk Sales with Consumer Engagement

Remember the old got milk commercials that got consumers excited about dairy?  Today, the big dairy campaign is known as “Undeniably Dairy”.  This is funded through the National Dairy Checkoff program, managed by Dairy Management, Inc (DMI).  Watch this brief interview with DMI Chair, Marilyn Hershey, and read more about DMI’s efforts to promote the industry in California Dairy Magazine.

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