Afternoon snacking is becoming more prevalent than ever, with 35% of consumers now snacking between 2 and 5 p.m.* For most, the dreaded afternoon slump typically hits at 3 p.m. To help consumers snap out of the slump, Real California Milk is declaring 3:00 p.m. the official snacking hour for Californians! When it comes to delicious, satisfying snacks, nothing beats …
Thousands of ice cream enthusiasts—including members of Congress, federal officials, and Capitol Hill staff—came together yesterday at the International Dairy Foods Association’s (IDFA) 41st Annual Capitol Hill Ice Cream Party. Held at Union Square Park on Capitol Hill, the popular summertime celebration provided attendees with America’s favorite and newest ice cream flavors, floats and novelties. Over the course of the …
U.S. consumers are increasingly recognizing the health benefits of milk in their daily lives, and enjoying a greater variety of dairy products in the grocery store — thanks in part to the dedicated efforts of the California Milk Advisory Board (CMAB). Watch this brief interview as CMAB’s Jennifer Giambroni shares some exciting insights on their work with Matthew Malcolm on …
The U.S. Senate Committee on Agriculture, Nutrition & Forestry House today passed the Whole Milk for Healthy Kids Act in 2025—a bill that would allow for whole (3.25%) and reduced-fat (2%) milk to once again be served in school cafeterias—by voice vote with no objections. Michael Dykes, president and CEO of the International Dairy Foods Association (IDFA) released the following …
In an era of evolving food policy (and the worries that entails), it’s good to know that food-safety safeguards that have existed for generations are still doing their jobs, no matter what the anxiety of the month may be. Milk is Exhibit A of the tried-and-true in action. The Pasteurized Milk Ordinance (PMO) regulating all Grade “A” milk is more …
The Tulare Chamber of Commerce invites the dairy community to the reimagined Salute to Dairy, an annual celebration of the Central Valley’s proud agricultural and dairy legacy as well as the hardworking people who sustain it. The event takes place Friday, June 20, 2025, at the International Agri-Center’s Heritage Complex in Tulare. Doors open at 6:00 PM for an evening of …
Dairy food companies are stepping up to make America healthier by announcing a significant commitment that will reshape school meal menus across the nation for 30 million children. On April 22nd, the International Dairy Foods Association (IDFA) announced the IDFA Healthy Dairy in Schools Commitment, a voluntary, proactive pledge to eliminate the use of certified artificial colors in milk, cheese, …
Our California and U.S. dairy industry as a whole has come to rely heavily on exports, and continues hitting record sales with key trade partners and growing commodities, such as cheese. Despite the uncertainty accompanying the Trump administration and looming retaliatory tariff threats, the US Dairy Export Council remains committed to growing export market opportunities for the U.S. dairy industry. …
“This is a list of ingredients from foods — carrageenan, riboflavin, monosodium glutamate and 20 others that I can’t pronounce.” – HHS Secretary Robert F. Kennedy Jr. This column isn’t here to call out specific food ingredients — carrageenan, for example, has made many an ice cream pint hold together well, proving the value of the raw seaweed extract. But …
The California Milk Advisory Board (CMAB) has launched the seventh annual Real California Pizza Contest, a nationwide search for the best pizza recipes that showcase Real California cheese and dairy products. The contest, open to professional chefs and culinary students across the U.S., will award $30,000 in total prize money for the most innovative uses of cow’s milk cheeses from …
